17 august 2017


The works of 7 Belarussian designers will be depicted on the t-shirts of the participants of the bicycle race Bike4SDGs in August 26. The event is organised by the Program of development UNO. Designer prints appeared due to the contest “Clear language”, where designers were to make their works inspired by the Goals of sustainable development UNO.

The aim of designers was to use the ideas of pictograms and clear language in their designs. The usage of such symbols help in work with kids, foreigners, and people with specificities in improving. After several qualification stages, the jury of the contest, which included the representatives of UNDP Belarus, non-governmental organization “Belarusian association of assistance to children and young people with disabilities” (NGO “BelAPDIiMI”), republican non-governmental organization “Belarus Fashion Council”, has chosen 7 designers-finalists among 30 creative works:

Darya Kuzmenko

Anna Redko

Diana Shtaida

Irina Sukova

Igor Pletnev

Darya Gaiduk

 Anastasia Vahonina

The prints, which appeared during the contest will be realized on the T-shirts by virtue of the company Mark Formelle. In August, 26, 2017, T-shirt with designer print will be worn by the participants of the inclusive bicycle race Bike4SDGs 2017 by UNDP, 

organised in support of Goals of sustainable development. The event will be held in Augustovski Channel, Grondo region. Due to this event, the participants will continue to promote the healthy lifestyle, «green mobility», paying attention to the involvement of disabled in society life. This year the bicycle race will pay attention to the tourism potential of Grodno region.

17 Goals of sustainable development, which are the key elements of the designer print contest, are included in the agenda of sustainable development till 2030. This is the 15 years plan of action for the world community. The author of the best design will be chosen by the bicycle race’ participants. The main prize for the winner – smartphone Huawei P10 Plus.

The organizers of the event are the following: republican non-governmental organization “Belarus Fashion Council” UNDP Belarus, non-governmental organization “Belarusian association of assistance to children and young people with disabilities” and supported by the companies Mark Formelle and Huawei.

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Press-center Belarus Fashion Week PR and Communication Agency "Open Defile".


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