21 march 2018


 The new season of the contest of young designers New Names Belarus Fashion Week begins, the partner of which will be again one of the leading Belarusian companies - Mark Formelle.

 To discover new names, help young talented designers to comprehend the world of fashion, and also provide opportunities for professional development and demonstration of their abilities - the main tasks pursued by the competition.

 Throughout its history, New Names BFW has opened a large number of names of Belarusian fashion, such as Tatyana Tur, Alexandra Zhuk, Anna Yanchilina, Natalia Kostroma-Andreyuk, Valentina Neborskaya, Julia Alexandrova. And the collection "Contemporary Radziwills", created by the winners of one of the past seasons of the contest - by the designers Anastasia Vasyuchenko and Maria Starikova - was launched by Mark Formelle in the commercial production and showed good sales.

 Remind that students from specialized schools from all over Belarus or free designers who have graduated from specialized universities can participate in the New Names Belarus Fashion Week by Mark Formelle. Thus, the agency Belarus Fashion Week for many years popularizes the receipt of profile education.

 Already on April 7 in the free space "Who is John Gault?" there will take place a sketch tour of the contest, where will be determined participants in the categories of men's and women's clothing. During the qualifying stage, participants will be able to demonstrate sketches of future collections, explain the main idea put into the collection, talk about sources of inspiration, and hear the opinion of a competent and professional jury, which will include:

Yanina Goncharova - head of Belarus Fashion Week;

Svetlana Siparova - director of TM "Mark Formelle";

Svetlana Sachivko - designer of TM "Mark Formelle";

Elena Igorevna Atrakhovich - Head of the Fashion Design Department of the State Institute of Management and Social Technologies of the Belarusian State University;

Tatiana Shcherbakova - fashion - blogger, stylist;

Antonin Vadim - fashion - blogger;

Yuri Yaroshik - director, presenter;

Polina Kravtsova is the owner of "Shop 7.11".

The final of the New Fashion Week by Mark Formelle will be held within the framework of the Fashion Idea Festival on May 25, 2018.


Press-center of Belarus Fashion Week, PR and communications agency "Open Podium"

Republican public organization
«Belarus Fashion Council»

Agency of PR and communications
«Open podium»
NIP 490853075